Job Status: Full-time 38.75 Hours per Week 

The Marketing Coordinator, reporting to the Executive Director, will provide leadership in the planning, coordination, and evaluation of Medicine Hat Health Foundation’s digital platforms, written publications, communication strategy and overall marketing. While maintaining the Foundation’s brand. This position works closely with the Executive Director, AHS staff, Donors, Committees, and media representatives. 

Major Responsibilities 

1. Manage social media  

2. Manage Website and digital assets 

3. Email Marketing and Publications 

4. Campaign and event coordination 

Specific Duties 

SOCIAL MEDIA 

• Create and curate engaging content for various social media flatforms  

• Monitor and respond to social media interactions to enhance audience engagement. 

• Support the communication of the Foundation’s promotion and recognition activates, creating content for events promotion and recognition  

• Interviewing hospital patients and staff, as well as member of the Foundation, and writing reader-first contact for Foundation communication channels  

• Develop and implement content for impact stories, meeting with individual departments who have received funding for equipment, special projects, and/or programs to take pictures, gather information around impact of donations.  

• Create and develop video content for social channels  

• Report on the social media results and evaluation  

WEBSITE AND DIGITAL ASSETS  

• Maintain, develop, and update the website 

• Provide reporting on website traffic and conversion  

• Support, create and maintain events on Crowd Change planform 

• Work with Third party on digital asset development promotion 

• Collaborate with team to optimize the Foundation’s website for better visibility.  

EMAIL MARKETING AND PUBLICATIONS 

• Develop and implement email marketing strategies 

• Oversee the email calendar, evaluate, and report on performance. 

• Collect, develop, and create content for written publications 

• Produce Newsletters and communications for donors  

• Produce annual impact report 

• Support all written communications and promotion 

CAMPAIGN AND EVENT COORDIANTION  

• Strategize advertising campaigns, operationalizes through planning, creation, metric analysis, and budget oversight 

• Support the promotion of events and campaigns  

• Manage the production of written, and visual assets  

• Collaborate with external marketing agency 

• Work closely with the team to coordinate and promote events, both virtual and in-person.  

QUALIFICATIONS  

• Post-secondary education or related technical training required. 

• Exceptional writing and storytelling skills with a strong understanding of channel –specific writing, (media pitches, owned content, emails and newsletter, social writing) and the ability to write for multiple objectives.  

• Strong written and verbal communication skills 

• Proficient with social media platforms, video editing software and digital marketing tools.  

• Basic graphic design skills (Adobe creative suite, Canva etc.) 

• Enthusiastic cand willing to learn with a positive attitude.  

• Experience with email marketing systems  

• High regard for privacy and confidentiality of business information.  

• Able to manage competing priorities and take the imitative.  

• A strong designer and brand manager. 

• Clear Background Check 

• A valid driver’s license and access to a vehicle is required 

POSITION HIGHLIGHTS 

• The work environment is fast-paced and ever evolving, dependent on organizational and campaign needs throughout the year, requiring the ability to be flexible, adaptable, and work under pressure.  

• The work may require some duties outside of regular work hours, such as evening and weekends to meet campaign and event needs.  

PAY RATE 

$50,500 - $70,000 

DATE REVISED:  April 2025 

Please send resumes to Heather Bach at  

Heather.bach@ahs.ca