Chamber supports trade tool tracking $4 trillion in export opportunities
Chamber supports trade tool tracking $4 trillion in export opportunities
Chamber supports trade tool tracking $4 trillion in export opportunities
By MEDICINE HAT NEWS on October 13, 2026.
The Southeast Alberta Chamber of Commerce says it supports development of a Trade Explorer interactive tool programmed to identify international markets with the strongest potential for Canadian products.
The tool, launched by the Canadian Chamber of Commerce’s Business Data Lab, has identified approximately $4 trillion in potential export opportunities for Canadian products across more than 180 markets, and has found markets in Europe offer the largest opportunities.
The tool is designed to turn complex trade data into practical intelligence and can help businesses identify new market opportunities, see where Canadian products have a competitive advantage and compare opportunities across all 182 international trade markets.
“Canada has worked hard to open doors for our businesses around the world, but access alone doesn’t create trade. We need more Canadian companies walking through those doors,” said Candace Laing, president and CEO of the Canadian Chamber of Commerce. “Businesses need to know where demand exists, where Canadian products can compete and which opportunities are worth pursuing. Giving them better information and the confidence to act on it will help more Canadian businesses find new customers, enter new markets and contribute to a more resilient Canadian economy.”
The Trade Explorer tool can be accessed on the Canadian Chamber of Commerce webpage and is designed for businesses, governments, trade practitioners and business-serving organizations.
“Canada doesn’t just need more trade, we need more traders,” said Patrick Gill, vice president of Business Data Lab. “Trade Explorer makes a big world of export opportunities a little more compact and tangible for Canadian businesses, whether they’re considering exporting for the first time or looking to new markets for growth.”
The goal is to enhance support for trade and business planning with evidence-based insights that can better inform export programs as tariffs, geopolitical uncertainty and shifting supply chains continue to reshape global trade.